Syracuse in the News
Destiny USA Announces Rebranding Weekend Events
Source: Destiny USA
Destiny USA is thrilled to announce a facility-wide rebranding celebration which will take place on Thursday August 2, 2012. Celebratory events will take place August 2nd through August 6th.
The rebranding celebration commemorates the transition of Carousel Center to Destiny USA and will include physical signage changing over, the debut of Destiny USA's 26 brand new digital directories, giveaways , self-guided tours and a champagne cider toast. The first 1,000 guests that check in at Guest Services each day will receive a souvenir Destiny USA branded shopping bag.
"We are excited to celebrate our rebranding with the community and with the existing and new tenants at Destiny USA," David Aitken stated. "It's been quite a journey for us here in Syracuse with Carousel Center and the transition to Destiny USA. We've done a lot of work to make this milestone commemorative of Carousel Center's success and what is to come."
Friday, August 3rd will include a showcase of local tourism destinations in the canyon area of the expansion including the Syracuse Convention & Visitor's Bureau, Syracuse Stage, Rosamond Gifford Zoo, Erie Canal Museum, Labrador Mountain Resort & Ski Center and many more!
Saturday will feature promotions from tenant brands with a focus on experiencing the new facility with performances by the Syracuse Children's Chorus and The Christopher Brothers.
Sunday will be a "Family Fun Day" theme with face painting, a caricature artist, a magician and illusionist, and clowns. Monday, August 6th, Destiny USA will celebrate Canadian Civic Day with our friends from the North. Civic Day is a popular traveling and shopping holiday in Canada. All visitors who check in at Guest Services with proof of residency will receive a shopping bag, our savings program book and other souvenirs.
Each night will conclude with a laser light show at 9:00pm in the canyon area.
Five $1,000 shopping sprees will be given away throughout the weekend; one on each day. Visitors can enter to win at one of the Guest Services locations or by stopping and entering with one of the roaming Destiny USA representatives, who will be walking throughout the facility in branded shirts.
Visitors can enjoy giveaways, self-guided tours and free rides on the Carousel Thursday, August 2nd through Monday, August 6th.